AprylHenry

Fall 2010
Final Presentation Final Reflection Paper Time Sheets
 * 12/6**

Annotated Bibliography
 * 11/29**

** 11/22 ** **Overall** Wow, I can’t believe the semester is almost over. This internship has definitely been a great experience. I feel like I’ve learned so much and what I have learned can be applied to any job, that I might have in the future. My co-workers now call me the social media guru, while my boss calls me the social media mistress. I definitely wouldn’t say that I’m an expert, but I would say that I am definitely well-informed. I am also taking 746 this semester and the last few papers I’ve written about have been about social media. I had to do one on journalists using social media in the workplace and the other was on Web 2.0 tools. The research I have done on both of these papers have also helped me out a lot with my internship. A lot of the research I have has dealt with social media policies. As far as I know ETV does not have one. I think I mentioned in one of my previous postings, that the hosts of one of our shows is always posting on Twitter, but as soon as he heard that they were going to implement a social media policy he took stopped Tweeting because he didn’t want them to tell him what he could Tweet about. There are tons of questions that need to be asked when creating social media policy such as who should be in charge of it: HR, Marketing, Communications, or IT; also what should be included in the policy. I found a lot of good information on Mashable.com and I also looked at the Associated Press’s and NPR’s social media policies. Although I am sure that I won’t be included in the committee that creates the policy I would love to be included. I know that it’s only been two weeks since the last time I wrote and I gushed about how I wanted to be a district technology coach. Well, I think I may have changed my mind again. Last week it was announced that Linda O’Bryon will be ETV’s new president. Mrs. O’Bryon was the founder of the Nightly Business Report. I am very excited because we had an all-staff meeting with her on Friday and she mentioned many of my interests in her vision for ETV’s future. She talked about media convergence and catering to digital natives. So I’m thinking I might stick around to see if ETV starts heading into the direction of technology. Also after the meeting they served refreshments and I was talking to one of the people in the education department about getting my Masters and she said that I should send her my resume. I would still work at ETV, I wouldn’t lose my annual leave and I would be involved in education. ** Facebook ** I still am very disappointed that I was not able to create a separate Facebook page for radio. I still haven’t given up hope yet, Mrs. O’Bryon is meeting with each department individually. She is meeting with radio on Friday December 3, so I plan to bring up the topic during the meeting.

Anyway on Wednesday November 10th, I attended a social media workshop at the South Carolina Emergency Preparedness Division. It was mainly Public Information Officers in attendance, but the information covered in the workshop would have been helpful to anyone.

Boo as I’m writing this, I just heard one of our radio show tell people to go to their global music Facebook page. Wow they have a Facebook page, strictly for their music and we can’t even get one for our department. ** Twitter ** I am still experimenting with Hootsuite and Tweetdeck. They both offer some great features. Other than that I am trying to figure out ways to be more creative. I am proud of myself that I woke up at 1 AM to Tweet about something I heard in a promo. If you are a faithful listener to NPR’s morning news show Morning Edition, you will know that every Thanksgiving, reporter Susan Stamberg gives her mother-in-laws “sounds awful, but tastes great” cranberry relish recipe. This year, rapper Coolio was in the kitchen with her and added his own twist to the recipe.

**Second Life**

Unfortunately the Second Life show did not happen, we were all geared to go up until about 30 minutes before show time. It was a series of events that led to the show not happening. As I’ve posted previously the show is based from Clemson and is hosted by two guys Eric Rodgers and Phil Yanov. Phil is the cool, nerdy tech guy who gets all sorts of tech gadgets for free for to try out. (This week he brought the new Samsung Galaxy tablet.) I have to get one! Anyway they are both usually in Clemson, but Phil was in Columbia on this particular day. He asked me to bring my laptop because he has an iPad and can’t download Second Life onto it. There is a computer in the studio, but Phil uses it to see who’s calling in and where they are from. Anyway I brought all 3 of my laptops in case one crashed, which it did, but I could not log on to the wireless. I tried and tried. **All of these events combined led to the perfect storm.** It turns out that just the day before they installed a new wireless router and by the time our IT person sent the new password to me the show was over. I was bummed, but the fact that we were so close made me very excited. I also realized that there are some kinks we need to work out, for instance we had not really discussed where we were going to meet on Clemson’s campus. So after the show we talked and decided to meet on the graduate campus. So the show is definitely happening Wednesday December 15. Also I feel better about this because the interview with Dr. Jan will air on the Monday before it, so we’ll get some extra promotion.

** YouTube ** Not much is going on with the YouTube channel, however when I was at the social media workshop, they mentioned that they posted pictures of the 18 Charleston Earthquake. I started thinking that although the future of ETV radio’s digital prescence is uncertain, I can use from the past. So I asked around for old pictures and we now have a Flickr account. I am hoping that once we get our Facebook page, we can link it to our Flickr account. This is something that really surprised me about the internship. Although Facebook didn’t work out, and it was never my original intention to create an online photo album, this was unexpected and just worked out well. I hope that people will post comment and share memories about the pictures.

**Podcasts/** ** ITunes app/Mass Communication **

** 11/8 ** ** Overall ** I think the past two weeks were the most exciting part of my internship, mainly because I got to go to the Ed Tech conference. The conference was a wonderful experience and I'm so glad I got to go. I attended workshops on podcasting, avatars, and iPods. I also attend Dr. Smyth's session on smartphones in the classroom.

Some people might wonder how I could apply what I learned at the Ed Tech conference to the radio station. The answer for me is simple, teachers are looking for ways to engage their students and radio stations are looking for ways to engage their listeners. For instance one mobile application Dr. Smyth talked about in his session was Wiffiti. People can text their thoughts about a certain location to a number and their texts will show up on a map. I haven't quite worked it out yet, but I thought that when ETV had certain events, we could listeners to share their thoughts and use them like a testimonial. When I mentioned it at our staff meeting everyone seemed really excited.

Also being around the educators at the Ed Tech conference convinced me of what I want to do when I graduate. I really want to be a district technology coach or a technology integration specialist. So sadly after 10 years, I will say good bye to radio. It's not really a surprise, because at every job I've ever had, I've been in charge of training people. I made some really good contacts at Ed Tech, so hopefully next year after graduation I'll have a new job.

While at the conference I saw Ken Deberry who works at ETV and is on the board of the South Carolina Association for Educational Technology. He also used to work with my dad and has known me since I was seven. I told him my desire to work in other areas besides radio and he told me to talk to Urica Flloyd in the Creative Services department of ETV. I spoke with her and she told me about the upcoming South Carolina Council for African-American Studies conference. The theme is African American Studies In The Digital Age and she asked me if I would like to present at the conference. I told her I would love to, so it will either be on podcasting or social media.

** Facebook ** I have not done anything with Facebook. I never went to our Communications Director to get the password. I think I will just email him about what I want posted on the wall. I checked the main Facebook page today and saw that in the past month, there have only been five radio related posts.

While I was on Facebook, I saw a post about social media from my friend Derrec Becker, who was in USC's journalism program with me. He is now the public relations coordinator for South Carolina Emergency Preparedness Division. I emailed him asking about his post and he said he was doing a training session on social media for state agencies. He said he would also talk about creating social media policies. I told him this was of interest to me, so he emailed me a flyer and it looks like I will be attending the training session on Wednesday.

*BTW after I wrote this, my boss asked me if I had talked to the director because she wanted us to start posting on Facebook, so it looks like I will have to muster up the courage and speak to him.*

** Twitter ** When I went to the Ed Tech conference, I was amazed by how many teachers were using Twitter. They tweeted frequently and were posting links to presentations as they were going on. Someone even posted a link to Dr. Smyth's presentation as he was giving it. Since the conference I began following some of them and they post some great links about educational technology. Seeing how active they are on Twitter, made me realize that we could be doing so much more. I really want to start Tweeting myself, but I don’t want to get confused having the two separate accounts. My friend Dames, (her name is actually Michelle, but we used to work at Clear Channel together, so I call her by her radio name) also got hooked on Twitter at the conference told me about HootSuite for managing multiple Twitter accounts. That along with Tweetdeck will make me look like I actually know what I’m doing!

We still only have 38 followers! I really need to voice that promo this week.

** Second Life ** As of right now we are holding our show in Second Life on Wednesday the 17th and we will interview an educator who teaches in Second Life prior to the show. At the conference, I attended a sessions on Avatars taught by a woman from Clemson University. I asked her if she’d be interested in doing an interview about Second Life in education and she said to contact her when I got back. I emailed her last week and never heard anything from her, so I went on Clemson’s website to find someone else who was using Second Life in their classroom. I found Jan Holmevik. He is an English professor and Co-Chair of the RCID Serious Games Colloquium. He said he would be happy to do an interveiw. I forwarded his info to the host of the show and was informed that they had already produced the segmene to air next Monday. Normally it would have not been a problem, but they recently aired a segment that they shouldn't have, so now their shows have to be produced a week in advance. Needless to say I was a little disappointed because I think we will have more interest in the show if we talk about it prior. So we'll see how it goes, maybe someone will show up. I'm just worried about getting the slurl (Second Life URL) to people so they know where to go.

** YouTube ** We still are on hold with YouTube because we need to get a camera. We emailed our boss a couple of cameras for her to take a look at it, but she hasn’t gotten back to us.

** ITunes app/Podcasts/Mass Media ** Last Thursday, I spent a good amount of time looking at existing public radio apps. Unfortunately I only found one that seems to meet our needs. There is already a public radio app that supports the majority of the stations across the country, however I would like one that features clips of shows from our archives. I need to make sure that I don't step on the main public radio apps toes. I next need to contact WBUR and see about creating our own app.


 * 10/25**

** Overall **

This experience is going by so fast. I am still enthusiastic about the project, but I feel that the momentum I had at the beginning of the semester has waned. My co-workers are still very supportive. We are still having weekly staff/social media meetings. So that is definitely one positive that came out of this. The staff is communicating more; I guess you could even say becoming more social. We didn’t have any meetings during fundraising, because we did not have a lot of time. So the first meeting after fundraising ended up being two hours. It’s good because we get to hear what everyone is working on, also if someone is having a problem, we can help them come up with solutions for it.

There is a big window that faces the lobby in the room where we meet and the during our first meeting after fundraising, the director of communications happened to stroll by and invited himself to the meeting and my boss politely kicked him out. You see we hold our radio staff meetings on Thursdays and then there is an agency wide communications meeting on Monday. At the Monday meeting one of our staff members is supposed to report on the happenings of our Thursday meeting, so there is no need for director to attend our meeting, when he’s going to hear it again on Monday. That was probably the highlight of my two weeks. J

The low point of my two weeks was NPR’s firing of news analyst Juan Williams due to his comments about Muslims. This is something that scares me about social media. Many listeners were upset and voiced their opinions on social media outlets they spread their discontentment to their friends and their friends. Before you know it listener frustrations had snowballed out of control and NPR had a PR nightmare on its hands. As of right now there are close to 4,000 comments on their Facebook page about the firing. I wonder if something like that happened locally, would ETV be equipped to handle the fallout from a negative social media campaign.

Another interesting thing that happened during the past two weeks was that one of my co-workers stopped by my office and told me, he wanted to meet with me to discuss social media and Classical music. I could not fathom what exactly he wanted to talk about, but it turns out, he wanted to start a new live classical music show where listeners could Tweet or post their music requests on Facebook. I really like that idea, because even though I have been exposed to Classical music for the last few years that I’ve worked there, the music still seems very distant to me, so this would be a way to make it interactive and bring it closer to the audience. He wanted to know if I thought it was doable, I told him I thought doing a live request show 5 days a week, would be a little much, so maybe we could just do it one day a week. I came up with some names depending on which day we do it: Social Media Mondays, Tweet Thursdays, or Facebook Fridays. The show probably won’t happen until January, but I thought it was cool, because none of this would have happened if I hadn’t started the social media bug.

Finally with elections right around the corner, we’ve had a lot of Tweet worthy events happening at ETV. Tonight we had the gubernatorial debate at ETV and if you scroll down to podcasts, you can click on the link to hear the three State Superintendent of Education candidates answer questions that were submitted by listeneres and various educational organizations.

** Facebook ** As far as Twitter is concerned I feel like we won the battle, but lost the war. My boss called me into her office the day after we had one of our social media meetings and said that while radio would not be getting their own Facebook page, but now I would have access to the main ETV Facebook page. I’m really not sure how I feel about that. I would really rather have our own Facebook page, I don’t really feel comfortable posting onto the main page, and I’m sure the Communications Department would rather me not post on their page as well. so we’ll see how it goes. I feel that I will probably just email them what I want posted about radio.

** Twitter ** I have been continuing to Tweet and it’s getting easier now, I’m getting more into a routine of what and when to Tweet. We have the music ready for our promo; we just have to record the voice.

We now have 38 followers! Crazy!

** Second Life ** We were intending on having our Second Life show on October 20th, but we didn’t have a lot of time to promote it, so we decided to do it on Wednesday November 17th. In the meantime my friend who teaches at USC told me about a Second Life workshop that they were having there. It was a really great session and I learned a lot. The speaker was Elizabeth Hodge from Eastern Carolina and she talked about all of the possibilities for education in Second Life. It really got me excited again. I asked her if she would be willing to do an interview for our Tech show and she agreed. So we will probably have an interview with her on the Monday before our Second Life show.

** YouTube ** There haven’t really been any events lately, so we haven’t made any new videos. Next week we are supposed to compare cameras and hopefully we’ll be able to purchase one.

** ITunes app/Podcasts/Mass Media ** There is not too much to report on these either. I am going to the Ed Tech Conference, and plan to attend some sessions on podcasting, so hopefully I will get some helpful information.

I'm beginning to wonder how much of a demand there would be for some of our local shows on iTunes, so I'm looking into getting one of our podcasts Speaking of Schools published on school websites because they contain really good information for teachers, students, and parents. Another one of our shows Walter Edgar's Journal deals with South Carolina history, so maybe that could be used in a history classrooom. We also have The Big Picture that deals with politics and Nature Notes that deals with science. I think there are many more opportunities for our podcasts to be used in educational settings.


 * 10/11**





**9/27** **Overall** I couldn’t believe how fast everything was happening the first part of the two weeks. I was so excited especially about Second Life, but not a whole lot happened during the second half, so I was a little disappointed. That just motivates me to make some major strides in the next two weeks.

Also we did not have a social media meeting last week because my boss and program director were going out of town. We probably won’t have one the next two weeks either because we will be having a pledge drive.

This past weekend ETV celebrated its 50th anniversary so the photos should be posted soon on their Flickr account. I have another social media webinar to attend Thursday on fundraising during natural disasters. This has not really happened to us, but once we were doing a fundraiser when the Virginia Tech shootings occurred, so we ended the pledge drive immediately so there would be uninterrupted news programming. Since we begin a pledge drive on Wednesday I think this might be something good to attend. In the meantime, I decided to share some of my ideas for radio’s Facebook page with the person responsible for posting on the main ETV Facebook page. Not only did he take my ideas, but he also took the credit. Mad does not even begin to describe what I felt, but luckily I had already shared my original thoughts with my boss and had written them down, so I had proof that they were my ideas, but still I didn’t think people could be so ruthless. I guess I’ve learned my lesson.
 * Facebook** Unfortunately, again there is not a lot to report on the Facebook front, we are still waiting for our own page. My boss had thought they created a separate page because there was a part of the logo on the main ETV Facebook page that she could click on that said radio, but it only took them to their photo album. However they did have time to create a community Facebook page, where it looks like they’re looking for listeners’ and viewers to contribute. L

I was actually disappointed with my Tweeting these past two weeks. A lot of shows I need to Tweet about take place after I left work. My son has soccer practice on Tuesday’s and that’s when one of our local classical music shows air, so I forgot to Tweet about it. One of the producers said he was able to successfully use Tweetdeck to schedule a Tweet, so I definitely have to get that set up ASAP
 * Twitter**

Also we have podcast on our website called Speaking of Schools that airs on Mondays and last week’s topic was about allowing private individuals and companies to contribute directly to public school programs in the state. However that same night we had a debate between the State Superintendent of Education candidates, so I didn’t want Tweet about Speaking of Schools just in case there was a conflict of interest.

One thing that I was happy about was Tweeting about local people/events being broadcast on national shows. Congressman James Clyburn was on a show called Tell Me More and a performance from the Spoleto Festival was included on Performance Today. BTW we now have 25 followers and we haven't even started promoting it on air yet. I am trying to find out if I can legally use the music for the Jackson Five's Rocking Robin in the background of my promo. I think I can as long as it's less than a minute. **iTunes app** My boss went to a program director conference in Denver last week and they had two sessions on Social Media that I asked her to attend. One was called Mobile in 2010 and the other was Social Media Strategies. We will meet sometime next week to discuss what she found out, she did text me a couple of sites that she wanted me to check out: Gowalla, and SVNGR .She also got an email from Triton Digital Media, a conference presenter who said they can handle all of a public radio stations social media needs. Their website looks very cool, but I’m sure they’re services are really expensive. I forwarded that info to Ty to look into. I haven’t really talked to her that much, but she did send me an email and say she hadn’t forgotten about me, but she was just working on the redesign of our website.

Dr. Smyth also suggested making an Android app as well, I hadn’t really considered that, which is sad since I have an android, but I will look into. Hopefully we can use the same app for both.

OMG, I can’t believe how much progress is being made on Second Life. Eric the host of the technology show got back to me after talking to his co-host and said they wanted to do it. They have a show on the 29th, but I don’t think that will give us enough time to promote it, so it will be sometime in October. I don’t think I clarified this in my last posting, but the reason we are doing the program at Clemson’s Second Life Campus is because the show, which is called Your Day, is a public service program of Clemson so the hosts are there.
 * Second Life**

We did not make a lot of progress with the YouTube channel either. Our pledge drive starts Wednesday, so I am bringing my camera so that we can get some videos. Also we had a guest in our studio Earl Klugh who played the guitar and I thought it would have been great if we had some video of him. I will keep you posted on when the interview airs. Also the town of Kingville (currently Gadsden, SC) is celebrating their 100th anniversary so I thought it might be good to get some video of that.
 * YouTube**

**Mass Communication** Triton Digital Media also handles text and email messaging services, so I will look further into that.

There’s not a whole lot to report on this either. We do have several of our shows listed on our website, but they aren’t on iTunes. So I have to figure out 1.) If there’s any interest and 2.) how to go about making our shows available.
 * Podcasts**

**9****/13** I feel like this should be the easiest part of the Internship, but it is turning out to be the most difficult because we still haven't gotten permission to start a separate Facebook fan page for ETV Radio. While they have revamped the general one, we still don't have our own page to promote radio specific events. It is especially frustrating because lately none of the posts on the general page even mention radio. My boss, Shari had asked me to ask our communications director about the status of our Facebook page. Although I did talk to him, I felt intimidated and did it in a round about way which was really ineffective b/c nothing happened. So Shari had a meeting with the communications department last Wednesday, so we'll see what happens.
 * Facebook**

In the meantime I've been attending social media webinars. The first one was called NPR-On-Facebook-1-2-Million-Fans-Can-t-Be-Wrong. This was an amazing presentation. It talked about how the NPR Facebook page was created by a listener and within the first week they had 5000 fans. That gave me an idea, what if one of our listeners created a Facebook page for us ;) Anyway two other things that were mentioned in the webinar were that 1.) Stations like us that carry both radio and television programs should have separate pages and 2.) Communications should not be in charge of the page b/c they just want to post press releases. The speaker said that Facebook is a community where people should discuss stories. So they usually don't post their most important news stories there. They usually post quirky, off beat and human interest stories. They also use Facebook as a way to recruit people to interview.

That got me thinking about the types of the things I want to post on our Facebook page. I want to come up with a good mix of stories. so while we wait to see what the final word is on our page, I will begin making a list of the stories that I think are interesting.

The other webinar was how stations can use social media during natural disasters. The webinar suggested using this as a way to get news to your listeners or viewers in case power is out or there is an evacuation. Also it talked about letting your listeners provide you with eye witness information. Since hurricane season is upon us, I found this webinar to also be quite helpful.

Even though I have a personal Twitter account, I've never used it, so I was a little nervous about my first Tweet. My dad is in the media and Tweets all the time, so I asked him for some advice about what to tweet about and he just suggested short, simple, and stick to the facts. I took that to mean not mixing any personal info in my ETV Radio Tweets. We do have some hosts who mix both, but I don't feel comfortable doing that.
 * Twitter**

So far its been a lot of fun tweeting, I really like it and can see how it can become addictive. I mostly am tweeting about upcoming shows, although Shari wants me to also tweet about ETV history, and cultural events. I'm not ready for that just yet. I want to get in a good rhythm for what I'm doing now, then I'll look at other things.

As I said right now I'm just promoting shows, so I'm kinda in a rut because I always start my Tweets '''tune in' or "listen". So this week, I'll try to be more creative. I've also experimented with retweeting some of our content providers tweets.

One problem that I'm running into is scheduling the tweets. I am trying to it twice a day. I usually promote the show that come on at noon, so I think that 10AM is a good time to do that, but I'm usually working on something at that time, then I get caught up and end up tweeting right before the show goes on air. This week I plan to look at tools that allow you to schedule Tweets. One of my co-workers told me about Tweetdeck, so I'll look into that.

Also on the weekend I want to tweet about our weekend shows, but that proves to be difficult as well, depending on what I'm doing. Although I have a phone that I can Tweet from, I really don't feel comfortable tweeting on the fly b/c we air classical music and operas and I would hate to misspell a composer's name. So I usually end up copying and pasting information. So it would be very helpful to schedule Tweets in advance. Also I think I need to schedule a day of the week, where I could gather all of the information for my Tweets about upcoming shows.

If we do get a Facebook account, I would love to have it tied into Twitter, so that I could post to both at the same time. When I mentioned this to the communications director, he said that you have to write differently for Twitter since you can only have a 140 characters. I'm going to look more into that bc I know I've seen people post links. Other Twitterisms I need to investigate further are Twitpics, #hash tags (sp?), and when people write @(something). I kinda want to look like I know what I'm doing. (At least by retweeting I learned what RT meant.) One other reason that I want to schedule Tweets is that the password was created by the Communications Department and it's impossibly long, so I can never quickly tweet about somthing. If there was ever a breaking news story, we'd be late reporting it, since I'd have to first locate the password b/c I can't ever remember it. BTW we now have 17 followers!

I actually hadn't planned on doing anything with this until later in the internship b/c I needed to speak to Ty Moody who works in the creative services department. I've been on a committee with her before, but have never actually talked to her alone. She follows ETV Radio on Twitter and I've been checking out some of her Tweets and her website. She Tweets a lot about social media and lately she's been tweeting about creating iTunes apps! She seems like a cool person, but she also seems very busy, so I was just unsure of how to approach her. So imagine my surprise when she wandered into my office last week. She was actually looking for my co-worker, but I took the opportunity to tell her my idea. She seemed very excited about it.
 * iTunes app**

She said to let her know what I wanted the app to include and she could build a very basic one. She said that she wasn't a programmer, so if I wanted anything fancier, I would need to speak to a programmer. So this week I am going to look at existing public radio apps and decide which features we want to incorporate.

I also spoke to Ty about Second Life, she was unfamiliar with it, but told me if I needed some help to let her know. I wasn't sure how I was going to incorporate ETV Radio in SL. At first I thought about streaming, but then ETV would need a location in SL and I couldn't see anyone investing time or money to create one.
 * Second Life**

The next idea involved hosting one of our shows in SL. I got the idea from one of our national shows, Talk of the Nation Science Friday (TOTNSF). They have listeners who put on their TOTNSF Tshirts and meet at a designated location and they participate in the discussion in the virtual world while the show is airing live in the real world. We don't have very many local shows and certainly not very many live shows. However we do have one that I think will be the perfect fit. On the 3rd Wednesday of the month we do a technology call in show.

I spoke with Eric Rodgers, the host of the show and he was enthusiastic b/c he had been trying to get some sort of interaction between listeners for a while, so he created a discussion forum, but he had to discontinue it because he got spammed.

After he expressed interest in the idea, I began looking on YouTube to see how TOTNSF works in Second Life. It's actually pretty cool. media type="youtube" key="xZKR3goozPU?fs=1" height="385" width="480" align="center"

Again the problem is location, location, location. I thought about meeting somewhere at library or a conference room, but again I figured that would cost money and we are a state agency that's constantly facing budget cuts. It was then that I realized that the technology show originates from Clemson, so I wondered if they had a SL campus like USC does and sure enough they do.



So I'm just waiting for Eric to speak to someone at Clemson University Teaching and Learning Services to see if we can use the space they created.

I didn't get as much done with this as I would like to. We are still having trouble deciding which kind of information we should put on our YouTube channel. We do not have a news department, so I don't think we should put news stories. So I think we need to put cultural activities and ETV events. One of my co-workers suggested putting up footage of the Kid Rock concert, but that's really not our audience. Pretty soon we will start broadcasting from Regal Sandhill movie theater in Northeast Columbia when they broadcast live HD performances of the Metropolitan Opera. I thought we could use footage from there. Also at the end of the month, we'll have our fall pledge drive so I thought we could do some behind the scenes footage. Also coming up this month is the 50th anniversary celebration for ETV. I think we could also get some really cool video. But first we need to get a digital camera that also records video. I'll start pricing some this week.
 * YouTube**

I really didn't do too much with this. I mentioned it to Ty and she said she thinks there is a way to do it from our webpage. I'm beginning to wonder if this is even necessary. Aren't most people able to check their Facebook and Twitter accounts on their cell phone? So why would they need an extra email or text from us? I have to take in to consideration the people that don't have these apps on their cell phones or the people that don't have Facebook or Twitter accounts. Would just posting on Facebook and Twitter suffice for communication or am I alienating the majority of our audience since the age of listeners tends to skew older. I'm not even sure how I would go about collecting email addresses and cell phone numbers: via our website or Facebook? This is definitely an area that I need to do further research on.
 * Mass Communication**

I didn't do a whole lot with this either. I first need to go on iTunes and find out if any of our shows are available. Then I need to see which shows we want to make podcasts of. I need to decide if we'll have the whole show or just segments. I also need to determine if the podcasts will be free or for sale. This is another area that I will need to investigate further.
 * Podcasts**

I can't believe how much I got accomplished the past couple of weeks, but I still have a long way to go. The things I thought would be a piece of cake are hard, and the things I thought would be difficult are turning out to be easier than I thought. I have a lot to work on in the next few weeks. I also need to work on building my confidence when talking to people in authority about things I need.
 * Overall**